Insurance Agencies · Amarillo, TX/Updated June 13, 2026
The 10 Best Insurance Agents in Amarillo, TX
Finding the right insurance agent can save you from costly mistakes. Here's how to avoid common pitfalls and choose wisely.
MHMaya Hendricks · Home Services Editor Updated June 13, 2026 · Next review July 2026
Editorially independent10 companies evaluated
cover story
★ Editor's ChoiceAcceptance Insurance
96Score
Latest update · June 13, 2026: Initial ranking published. 10 Amarillo-metro insurance agencies businesses evaluated, top 10 ranked by Vetted Score.
Insurance is a critical aspect of financial security, especially in Amarillo, where weather-related incidents can lead to significant claims. Choosing the wrong insurance agent can result in inadequate coverage or unexpected costs when you need help the most.
To help you find the best insurance agents in Amarillo, we evaluated ten local providers based on customer reviews, ratings, and overall service quality. Each listing reflects real experiences from the community, ensuring you can make an informed choice.
10insurance agents evaluated in Amarillo
4.77average rating across the field
937customer reviews analyzed
Cityvetted analysis of public Google review data, updated June 13, 2026.
Our evaluation process involved analyzing customer reviews and ratings from various sources, totaling 937 reviews across ten agencies. We prioritize transparency, meaning no company pays for placement in our rankings.
This list is refreshed monthly to reflect the most current data, ensuring that you receive up-to-date information when selecting an insurance agent in Amarillo.
The Vetted Score: six weighted factors
Customer sentiment25%
Rating quality20%
Review volume & velocity20%
Website trust signals15%
Service breadth10%
Business longevity10%
Sentiment is measured by AI analysis of review text, recency-weighted, with verified-pattern checks to discount suspicious review bursts.
Acceptance Insurance has an impressive rating of 4.9 stars from 329 reviews. Customers appreciate their friendly service and clear communication, making them a top choice for those seeking personalized insurance solutions. However, some clients report occasional wait times during busy periods. Overall, Acceptance Insurance excels in providing tailored coverage options for individuals and families in Amarillo.
Cortez Insurance Agency boasts a perfect 5-star rating from 101 reviews. Clients commend their competitive pricing and knowledgeable agents who go the extra mile to find the best coverage. While most experiences are positive, a few customers mention limited hours for appointments. This agency is ideal for budget-conscious consumers looking for quality service in Amarillo.
With a rating of 4.8 stars from 165 reviews, Freeway Insurance is well-regarded for its extensive range of insurance products and quick service. Customers appreciate the efficiency and professionalism of the agents. However, some reviews mention that the office can get crowded. Freeway Insurance is a solid option for those who value variety and speed in their insurance shopping experience.
Legacy Insurance Brokers holds a solid 5-star rating from 58 reviews. Clients appreciate their attentive service and the ability to find unique coverage options. While they are praised for their customer care, the smaller review base raises questions about consistency. This agency may be best for those seeking specialized insurance solutions and personalized attention.
Texas Preferred Insurance has a perfect rating of 5 stars based on 50 reviews. Customers praise their friendly staff and thorough explanations of policies. However, some feedback indicates that response times can be slow during peak hours. This agency is well-suited for those seeking a welcoming environment and clear guidance on insurance options.
Amarillo's Insurance Agency has a rating of 4.6 stars from 121 reviews. Reviewers appreciate their local knowledge and personalized service. However, some clients have reported issues with follow-up communication. This agency is a good choice for those who prefer working with local agents familiar with the Amarillo market. That is a substantial body of feedback for a local operator, enough to trust the rating rather than credit a lucky streak. Most of what reviewers hire it for is working with local agents. It serves Amarillo, TX, with $90 to $260 pricing, and the honest trade-offs are follow-up communication issues and limited product range.
Herring Insurance Agency of Amarillo has a rating of 4.6 stars from 41 reviews. Customers often highlight the friendly service and willingness to help with claims. However, the limited number of reviews may indicate a less established reputation. This agency is suitable for those seeking a personable approach to their insurance needs.
Pros
Friendly service
Willingness to help with claims
Cons
Limited reviews
Less established
Best forPersonable insurance service
Service areaAmarillo, TX
Typical pricing$85 to $240
8
Low Cost Auto Insurance Pros
★★★★★5.0(3 reviews)
80Score
Low Cost Auto Insurance Pros holds a 5-star rating from just 3 reviews, indicating a promising but unproven service. Customers appreciate the low rates offered, but the sparse feedback raises concerns about overall reliability. This agency might be worth considering for those focused solely on budget-friendly auto insurance. The review base is still thin, so we read the rating as promising rather than proven and weighted it accordingly. Most of what reviewers hire it for is budget-friendly auto insurance. It serves Amarillo, TX, with $70 to $200 pricing, and the honest trade-offs are limited reviews and unproven reliability.
Prime SR22 Insurance Amarillo has a rating of 4.5 stars from only 2 reviews, indicating a very limited sample size. While the reviews suggest positive experiences, the lack of feedback makes it hard to assess the agency's overall performance. This agency may be a consideration for those specifically looking for SR22 insurance in Amarillo.
West Texas Insurance Agency has a rating of 4.3 stars from 67 reviews. Customers mention helpful agents and a decent selection of insurance products. However, some feedback points to delays in service. This agency is a reasonable option for those seeking general insurance coverage in Amarillo, but be prepared for potential wait times.
Selecting the right insurance agent is essential to securing the coverage you need. Here are key factors to consider to avoid common mistakes.
Check their reputation
Look for agents with high ratings and numerous reviews to gauge their reliability and service quality.
Assess their specialization
Consider agents who specialize in the type of insurance you need, whether it's auto, home, or business coverage.
Evaluate customer service
Choose agents known for responsive communication and personalized service, as this can make a significant difference in your experience.
What it costs
What insurance costs in Amarillo
Basic coverageExpect to pay around $50 to $100 per month for basic auto or home insurance.
Standard coverageStandard policies typically range from $100 to $200 monthly, offering more comprehensive protection.
Premium coverageFor extensive coverage and additional riders, premiums can range from $200 to $400 or more each month.
Specialty insuranceSpecialty policies, such as those for high-value items or businesses, can vary significantly, often starting at $300 monthly.
Frequently asked questions
How much does insurance cost in Amarillo?
Insurance costs in Amarillo can vary widely, but on average, you might expect to pay between $100 to $300 per month, depending on coverage levels and provider.
What types of insurance can I find in Amarillo?
In Amarillo, you can find various types of insurance including auto, home, health, and life insurance, offered by both large agencies and smaller local shops.
How often is this ranking updated?
We re-run the full analysis monthly with fresh review data. Last updated June 13, 2026.
Our verdict
For most Amarillo residents: <strong>Acceptance Insurance</strong>
Call Acceptance Insurance first for their proven track record with 4.9 stars from 329 reviews. If you want a perfect rating and personalized service, Cortez Insurance Agency is the choice with 5 stars on 101 reviews. For those focused on affordability, Freeway Insurance offers competitive rates with a strong 4.8-star rating on 165 reviews.