Latest update · June 13, 2026: Initial ranking published. 9 Warren-metro financial advisors businesses evaluated, top 9 ranked by Vetted Score.
Finding a reliable financial advisor in Warren can be challenging, especially with many providers having fewer than 50 reviews. The wrong choice could lead to financial missteps that affect your long-term security. A good advisor will help you navigate investments, retirement planning, and tax strategies effectively.
This list ranks the best financial advisors in the area based on their Vetted Scores, client feedback, and overall reputation. We evaluated nine local firms, ensuring all providers are transparent about their services and fees, so you can make an informed decision.
9financial advisors evaluated in Warren
4.81average rating across the field
205customer reviews analyzed
Cityvetted analysis of public Google review data, updated June 13, 2026.
To build this ranking, we assessed nine financial advisory firms in the Warren metro area. Each one was rated on a scale of 0 to 100, factoring in customer reviews and overall service quality. We gathered a total of 205 reviews and ensured no businesses paid for their placement in our rankings.
Our evaluations are updated monthly, reflecting the most current client feedback and ratings. This approach helps you trust the rankings, knowing they are based on real experiences rather than promotional hype.
The Vetted Score: six weighted factors
Customer sentiment25%
Rating quality20%
Review volume & velocity20%
Website trust signals15%
Service breadth10%
Business longevity10%
Sentiment is measured by AI analysis of review text, recency-weighted, with verified-pattern checks to discount suspicious review bursts.
Horizon Advisers has a perfect rating of 5 stars from 31 reviews. Clients commend their personalized service and expertise in retirement planning. This firm is particularly well-suited for individuals seeking tailored investment strategies. However, given the limited number of reviews, some may find it lacking in broader client feedback. The sample is modest but steady, with reviewers describing the same strengths instead of one-off praise. Most of what reviewers hire it for is tailored investment strategies. It serves Warren, MI, with $100 to $300 per hour pricing, and the honest trade-offs are limited review base.
Grant Cobb Financial Advisor also holds a 5-star rating with 19 reviews. Clients appreciate the transparency in fees and the approachable nature of the advisors. This firm is ideal for those looking for value without compromising on quality. However, the smaller review count may raise questions for some potential clients.
Edelman Financial Engines has a strong 4.7-star rating from 24 reviews. Clients often highlight the firm's comprehensive financial planning and investment management services. This option is best for those seeking a well-rounded financial firm with a solid reputation. On the downside, some clients mention they felt like just another number due to its size.
Royal Oak Financial Advisors holds a 5-star rating from 9 reviews. Clients praise their attentive service and tailored financial strategies. This firm is well-suited for individuals looking for high-touch service. However, the limited number of reviews means you should approach with caution. The review base is still thin, so we read the rating as promising rather than proven and weighted it accordingly. Most of what reviewers hire it for is high-touch financial service. It serves Warren, MI, with $100 to $300 per hour pricing, and the honest trade-offs are limited reviews.
Deller Wealth Management has an impressive 4.8-star rating from 13 reviews. Clients appreciate their knowledgeable advisors and proactive approach to wealth management. This firm is best for clients who desire a hands-on approach. Some reviewers noted longer wait times for appointments, which could be a drawback for those needing immediate assistance.
Financial Services of America has a 4.4-star rating from 94 reviews, making it one of the more well-reviewed firms in Warren. Clients commend their range of services and experienced staff. This firm is best for those who want a variety of financial solutions. However, some reviews mention mixed experiences with customer service.
Edward Jones Financial Advisor: Channing D. Pritchett has a 5-star rating from 5 reviews. Clients appreciate the personalized attention and local expertise. This advisor is ideal for those who prefer a local presence. However, the thin review base means you should consider other options for a more comprehensive evaluation. The review base is still thin, so we read the rating as promising rather than proven and weighted it accordingly. Most of what reviewers hire it for is local financial advice. It serves Warren, MI, with $100 to $250 per hour pricing, and the honest trade-offs are thin review base.
Pioneer Financial Services has a 5-star rating from just 3 reviews. Clients note their friendly service and willingness to assist. This firm is best for those looking for a personal touch. However, the extremely limited number of reviews makes it hard to gauge overall reliability. The review base is still thin, so we read the rating as promising rather than proven and weighted it accordingly. Most of what reviewers hire it for is personal touch in financial services. It serves Warren, MI, with $75 to $200 per hour pricing, and the honest trade-offs are extremely limited reviews.
Smart Money Financial Advisors, LLC has a 4.4-star rating from 7 reviews. Clients appreciate their straightforward approach and educational resources. This firm is best for clients who want to understand their financial options better. However, the small review count could leave some potential clients wary. The review base is still thin, so we read the rating as promising rather than proven and weighted it accordingly. Most of what reviewers hire it for is educational financial guidance. It serves Warren, MI, with $100 to $250 per hour pricing, and the honest trade-offs are small review count.
Selecting a financial advisor requires careful consideration. Here are three key factors to keep in mind as you evaluate your options.
Look for experience and specialization
Choose an advisor with a strong track record in areas relevant to your financial goals, like retirement planning or investment strategies.
Check client reviews and ratings
Read through client feedback to gauge satisfaction levels. A higher number of positive reviews usually indicates reliable service.
Understand fee structures
Clarify how your advisor charges for services. Some may charge a flat fee, while others earn commissions on products sold.
What it costs
What financial advisors cost in Warren
Hourly ratesExpect to pay from $100 to $300 per hour, depending on the advisor's experience and expertise.
Flat fees for specific servicesFor services like financial planning, costs can range from $1,000 to $5,000 based on the complexity of your needs.
Percentage of assets under management (AUM)Most advisors charge between 0.5% to 1% of AUM annually, which can add up depending on your portfolio size.
Commissions on financial productsBe aware that some advisors earn commissions on products they sell, which may influence their recommendations.
Frequently asked questions
How much does financial advising cost in Warren?
Fees for financial advising can vary widely, but expect costs typically ranging from $100 to $300 per hour, or a percentage of assets under management.
What is the average rating of financial advisors in Warren?
The average rating across the evaluated financial advisors in Warren is approximately 4.5 stars, though many have fewer than 50 reviews.
How often is this ranking updated?
We re-run the full analysis monthly with fresh review data. Last updated June 13, 2026.
Our verdict
For most Warren residents: <strong>Horizon Advisers - Troy (Headquarters)</strong>
Horizon Advisers - Troy (Headquarters) is your best bet for financial advising in Warren. If you're looking for personalized service with a solid reputation, Grant Cobb Financial Advisor is an excellent alternative, especially for those who prefer a more intimate advisory setting. For clients seeking a well-known name with a broader range of services, Edelman Financial Engines is a strong choice, particularly if you're investing for long-term goals.
Cityvetted
