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Insurance Agencies · Newport News, VA/Updated June 13, 2026

The 10 Best Insurance Agents in Newport News, VA

Navigating insurance can be daunting. Our rankings help you find trusted agents in Newport News with proven track records.

Editorially independent10 companies evaluated
cover story
★ Editor's ChoiceReyna Agency Solutions Inc
96Score
Latest update · June 13, 2026: Initial ranking published. 10 Newport News-metro insurance agencies businesses evaluated, top 10 ranked by Vetted Score.

In Newport News, selecting the right insurance agent is crucial for protecting your assets and ensuring peace of mind. The local market is still developing, with only ten evaluated providers and most having fewer than 50 reviews. Reyna Agency Solutions Inc leads the pack with an impressive 4.9-star rating on 339 reviews, setting a high standard against the rest of the field.

With a combined total of 1,273 reviews across all ranked agents, you have a wealth of feedback to draw from. This list highlights the best options, so you can confidently choose an agent who meets your specific needs.

10insurance agents evaluated in Newport News
4.76average rating across the field
1.3Kcustomer reviews analyzed

Cityvetted analysis of public Google review data, updated June 13, 2026.

How much does insurance agencies cost in Newport News? See the price breakdown →

Our top picks

At a glance · three categories
★ Editor's Choice
96Score

Reyna Agency Solutions Inc

★★★★★4.9(339 reviews)

Reyna Agency Solutions Inc has an impressive rating of 4.9 from 339 reviews.

Read full review
Best Value
95Score

Goodrich & Watson Insurers, Inc.

★★★★★4.9(299 reviews)

Goodrich & Watson Insurers, Inc.

Read full review
Most Reviewed
94Score

Michael Levenson: Allstate Insurance

★★★★★4.9(254 reviews)

Michael Levenson: Allstate Insurance enjoys a rating of 4.9 from 254 reviews.

Read full review

All 10, compared

Data as of June 13, 2026
BusinessVetted ScoreGoogle ratingReviewsBest for
1
96Score
4.9★★★★★
339Auto and home insurance
2
95Score
4.9★★★★★
299Budget-friendly insurance options
3
94Score
4.9★★★★★
254Auto insurance
4
88Score
4.8★★★★★
117Life insurance
5
86Score
4.8★★★★★
48Personalized service
6
84Score
4.6★★★★★
114Quick and affordable insurance
7
82Score
4.8★★★★★
20Community-focused service
8
80Score
4.6★★★★★
36Personal and commercial insurance
9
78Score
5.0★★★★★
7Tailored insurance service
10
79Score
4.3★★★★★
39Various insurance types
Methodology

How we evaluated all 10 insurance agents.

Our evaluation process involves analyzing the Vetted Scores of local insurance agents in Newport News. We take into account both the ratings and the number of reviews to gauge reliability and customer satisfaction. Importantly, no agency pays for placement in our rankings, ensuring unbiased results.

We refresh our rankings monthly to reflect the most current customer feedback. This approach allows you to make informed decisions based on the latest insights from real clients.

The Vetted Score: six weighted factors

Customer sentiment25%
Rating quality20%
Review volume & velocity20%
Website trust signals15%
Service breadth10%
Business longevity10%

Sentiment is measured by AI analysis of review text, recency-weighted, with verified-pattern checks to discount suspicious review bursts.

Full reviews

The rankings · in order
1
★ Editor's Choice

Reyna Agency Solutions Inc

★★★★★4.9(339 reviews)
96Score

Reyna Agency Solutions Inc has an impressive rating of 4.9 from 339 reviews. Clients appreciate their personalized service and responsiveness, making it a top choice for auto and home insurance. However, the agency's focus on certain insurance products may not cater to all needs, so be sure to clarify your requirements first.

Pros

  • High customer satisfaction
  • Personalized service
  • Responsive agents

Cons

  • Limited product range
  • Higher premiums for some
Best forAuto and home insurance
Service areaNewport News, VA
Typical pricing$100 to $300 per month
2
Best Value

Goodrich & Watson Insurers, Inc.

★★★★★4.9(299 reviews)
95Score

Goodrich & Watson Insurers, Inc. also holds a strong 4.9 rating from 299 reviews. Customers praise their competitive pricing and friendly staff, making it a great option for budget-conscious consumers seeking comprehensive insurance solutions. A potential drawback could be the occasionally slower response times during peak periods. A review base that deep is hard to game, and the score barely moves across it, which is the clearest consistency signal we track. Most of what reviewers hire it for is budget-friendly insurance options. It serves Newport News, VA, with $90 to $250 per month pricing, and the honest trade-offs are slower response times and fewer online resources.

Pros

  • Competitive pricing
  • Friendly staff
  • Wide range of policies

Cons

  • Slower response times
  • Fewer online resources
Best forBudget-friendly insurance options
Service areaNewport News, VA
Typical pricing$90 to $250 per month
3
Most Reviewed

Michael Levenson: Allstate Insurance

★★★★★4.9(254 reviews)
94Score

Michael Levenson: Allstate Insurance enjoys a rating of 4.9 from 254 reviews. Clients commend the thoroughness of consultations and the clarity of policy explanations. This agency is particularly well-regarded for its auto insurance offerings. However, some customers have noted that claims processing can be slower than expected. A review base that deep is hard to game, and the score barely moves across it, which is the clearest consistency signal we track. Most of what reviewers hire it for is auto insurance. It serves Newport News, VA, with $120 to $280 per month pricing, and the honest trade-offs are slow claims processing and higher rates for some drivers.

Pros

  • Thorough consultations
  • Clear policy explanations
  • Strong auto insurance offerings

Cons

  • Slow claims processing
  • Higher rates for some drivers
Best forAuto insurance
Service areaNewport News, VA
Typical pricing$120 to $280 per month

Hampton Roads Insurance and Financial Services Corporation has a rating of 4.8 from 117 reviews. Clients appreciate their knowledgeable agents and diverse product offerings. The agency is particularly useful for those looking for life insurance options. However, the review count suggests that they are still building a solid reputation. That is a substantial body of feedback for a local operator, enough to trust the rating rather than credit a lucky streak. Most of what reviewers hire it for is life insurance. It serves Newport News, VA, with $80 to $220 per month pricing, and the honest trade-offs are growing reputation and limited online presence.

Pros

  • Knowledgeable agents
  • Diverse product offerings
  • Good for life insurance

Cons

  • Growing reputation
  • Limited online presence
Best forLife insurance
Service areaNewport News, VA
Typical pricing$80 to $220 per month
5

Broadwell Insurance Group

★★★★★4.8(48 reviews)
86Score

Broadwell Insurance Group has a rating of 4.8 from 48 reviews. Clients highlight their friendly service and willingness to help with claims. This agency is a good choice for local residents seeking personalized service. However, the limited number of reviews raises questions about their long-term reliability. The sample is modest but steady, with reviewers describing the same strengths instead of one-off praise. Most of what reviewers hire it for is personalized service. It serves Newport News, VA, with $70 to $200 per month pricing, and the honest trade-offs are limited reviews and less comprehensive offerings.

Pros

  • Friendly service
  • Helpful with claims
  • Local focus

Cons

  • Limited reviews
  • Less comprehensive offerings
Best forPersonalized service
Service areaNewport News, VA
Typical pricing$70 to $200 per month
6

Direct Auto Insurance

★★★★★4.6(114 reviews)
84Score

Direct Auto Insurance holds a rating of 4.6 from 114 reviews. Customers appreciate their straightforward policies and ease of obtaining quotes. It is best for those looking for quick and affordable options. However, some clients have shared concerns regarding the quality of customer service during claims. That is a substantial body of feedback for a local operator, enough to trust the rating rather than credit a lucky streak. Most of what reviewers hire it for is quick and affordable insurance. It serves Newport News, VA, with $60 to $180 per month pricing, and the honest trade-offs are customer service issues and limited coverage options.

Pros

  • Straightforward policies
  • Easy quote process
  • Affordable options

Cons

  • Customer service issues
  • Limited coverage options
Best forQuick and affordable insurance
Service areaNewport News, VA
Typical pricing$60 to $180 per month
7

Colony Insurance Agency

★★★★★4.8(20 reviews)
82Score

Colony Insurance Agency has a rating of 4.8 from 20 reviews. Clients mention the agency's friendly staff and personalized attention. This agency could be a good fit for locals who prefer a small, community-oriented service. However, the small review base makes it hard to gauge overall reliability. The review base is still thin, so we read the rating as promising rather than proven and weighted it accordingly. Most of what reviewers hire it for is community-focused service. It serves Newport News, VA, with $70 to $190 per month pricing, and the honest trade-offs are small review base and limited offerings.

Pros

  • Friendly staff
  • Personalized attention
  • Community-oriented

Cons

  • Small review base
  • Limited offerings
Best forCommunity-focused service
Service areaNewport News, VA
Typical pricing$70 to $190 per month
8

Commonwealth Insurance Center

★★★★★4.6(36 reviews)
80Score

Commonwealth Insurance Center has a rating of 4.6 from 36 reviews. Clients appreciate their knowledgeable agents and range of services. The agency is suitable for those seeking both personal and commercial insurance. However, the limited number of reviews raises questions about their experience and reliability. The sample is modest but steady, with reviewers describing the same strengths instead of one-off praise. Most of what reviewers hire it for is personal and commercial insurance. It serves Newport News, VA, with $90 to $250 per month pricing, and the honest trade-offs are limited reviews and potential trust issues.

Pros

  • Knowledgeable agents
  • Range of services
  • Good for commercial insurance

Cons

  • Limited reviews
  • Potential trust issues
Best forPersonal and commercial insurance
Service areaNewport News, VA
Typical pricing$90 to $250 per month
9

Self Care Insurance Agency

★★★★★5.0(7 reviews)
78Score

Self Care Insurance Agency has a perfect rating of 5 from just 7 reviews. Clients highlight the personalized attention and care they receive. This agency is best for individuals looking for tailored service. However, the very small review base makes it hard to assess overall reliability. The review base is still thin, so we read the rating as promising rather than proven and weighted it accordingly. Most of what reviewers hire it for is tailored insurance service. It serves Newport News, VA, with $70 to $200 per month pricing, and the honest trade-offs are very small review base and limited offerings.

Pros

  • Personalized attention
  • High customer satisfaction
  • Tailored service

Cons

  • Very small review base
  • Limited offerings
Best forTailored insurance service
Service areaNewport News, VA
Typical pricing$70 to $200 per month
10

Best Choice Insurance Center

★★★★★4.3(39 reviews)
79Score

Best Choice Insurance Center has a rating of 4.3 from 39 reviews. Clients appreciate the range of products offered and competitive pricing. This agency is a viable option for those seeking various insurance types. However, the lower rating and mixed reviews may be a red flag for some. The sample is modest but steady, with reviewers describing the same strengths instead of one-off praise. Most of what reviewers hire it for is various insurance types. It serves Newport News, VA, with $80 to $220 per month pricing, and the honest trade-offs are lower rating and mixed reviews.

Pros

  • Range of products
  • Competitive pricing
  • Good for various insurance types

Cons

  • Lower rating
  • Mixed reviews
Best forVarious insurance types
Service areaNewport News, VA
Typical pricing$80 to $220 per month
Before you book

How to choose an insurance agent in Newport News

Choosing the right insurance agent requires careful consideration of their reputation, expertise, and customer service. Here are key factors to keep in mind.

Review Ratings and Feedback

Look for agents with high ratings and a substantial number of reviews. This indicates a proven track record of customer satisfaction.

Specialization Matters

Consider agents who specialize in the type of insurance you need, whether it's auto, home, or life insurance.

Accessibility and Support

Choose agents who are easy to reach and provide clear communication. Good support can make a significant difference during claims.

What it costs

What insurance costs in Newport News

Insurance costs can vary widely based on coverage types and personal circumstances. Here’s a general overview of what you might expect to pay.

Basic Auto Insurance$50 to $150 per month, depending on your driving history and coverage level.
Homeowners Insurance$700 to $1,500 annually, influenced by property value and location.
Life Insurance$20 to $100 per month, based on age, health, and policy type.
Business Insurance$500 to $2,000 annually, varying by industry and coverage needs.

Frequently asked questions

How much does insurance cost in Newport News?

Insurance costs in Newport News can vary widely, but typical premiums may range from $100 to $300 per month depending on coverage and provider.

What factors should I consider when choosing an insurance agent?

Consider the agent's reputation, review count, and overall rating. In Newport News, look for agents with a strong number of reviews to ensure reliability.

How often is this ranking updated?

We re-run the full analysis monthly with fresh review data. Last updated June 13, 2026.

Our verdict

For most Newport News residents: <strong>Reyna Agency Solutions Inc</strong>

Reyna Agency Solutions Inc leads the pack with 4.9 stars on 339 reviews, proving a solid reputation and extensive client trust. Following closely is Goodrich & Watson Insurers, Inc., also at 4.9 stars but with fewer reviews, indicating a slightly less established presence. Finally, Michael Levenson: Allstate Insurance rounds out the top three with the same rating but fewer reviews, making it a promising but unproven option compared to the top two. For the most reliable service, prioritize Reyna Agency Solutions Inc.