Local services · Norfolk, VA/Updated June 13, 2026
The Best Insurance Agents in Norfolk, VA
Insurance is essential for protecting your assets, and Norfolk residents have plenty of options. Our ranked list highlights the best local agencies.
MHMaya Hendricks · Home Services Editor Updated June 13, 2026 · Next review July 2026
Editorially independent10 companies evaluated
cover story
★ Editor's ChoiceManuel G Nofplot III Insurance Agency Inc
96Score
Latest update · June 13, 2026: Initial ranking published. 10 Norfolk-metro insurance agencies businesses evaluated, top 10 ranked by Vetted Score.
Finding the right insurance agent is crucial for safeguarding your financial health in Norfolk. Whether you’re seeking auto, home, or life insurance, the right agent can make a significant difference in your coverage experience.
We evaluated ten local insurance agencies based on customer ratings, review counts, and overall service quality. This list reflects our commitment to presenting the most reliable options without any paid placements, ensuring an unbiased ranking.
10providers evaluated in Norfolk
4.70average rating across the field
782customer reviews analyzed
Cityvetted analysis of public Google review data, updated June 13, 2026.
With a perfect rating of 5 from 131 reviews, Manuel G Nofplot III Insurance Agency Inc stands out for its exceptional customer service and personalized approach.
Our evaluation process involved analyzing customer reviews and ratings from various sources to determine the most reputable insurance agents in Norfolk. We considered factors such as service quality, responsiveness, and customer satisfaction.
This ranking is updated monthly to provide the most accurate representation of each agency's performance. No business pays for a higher ranking, ensuring a fair comparison.
The Vetted Score: six weighted factors
Customer sentiment25%
Rating quality20%
Review volume & velocity20%
Website trust signals15%
Service breadth10%
Business longevity10%
Sentiment is measured by AI analysis of review text, recency-weighted, with verified-pattern checks to discount suspicious review bursts.
With a perfect rating of 5 from 131 reviews, Manuel G Nofplot III Insurance Agency Inc stands out for its exceptional customer service and personalized approach. Clients often commend the agency for its responsiveness and thorough explanations of policy options. However, its higher concentration on auto insurance means it may not offer as extensive a range for other types of coverage.
Direct Auto Insurance earns a commendable rating of 4.9 from 97 reviews, praised for its competitive pricing and straightforward policies. Customers appreciate the ease of getting quotes and the availability of various coverage options. A potential downside is that some customers report longer wait times for claims processing, which could be a concern for those needing quick resolutions.
With a rating of 4.8 from 132 reviews, Direct Auto Insurance is a familiar name in the Norfolk area. Customers frequently highlight the knowledgeable staff and the clarity of information provided. It is particularly well-regarded for its auto insurance policies. However, some reviews indicate that customer service can be inconsistent during peak times.
Farmers Insurance - Carrie Lewis Agency scores a perfect 5 from 43 reviews, with clients praising the thoroughness and friendliness of the agents. This agency is best known for its home and auto insurance bundles, which can offer significant savings. The main drawback is its smaller client base, which might lead to less competitive pricing compared to larger agencies.
Pros
Thorough and friendly agents
Great bundling options
High customer satisfaction
Cons
Smaller client base may limit pricing competitiveness
With a rating of 4.7 from 102 reviews, Direct Auto Insurance is known for its straightforward approach and easy-to-understand policies. Reviewers appreciate the helpful agents who guide them through the process. However, some clients have expressed concerns about the lack of flexibility in policy options, which might not suit everyone's needs.
Salzberg Insurance Agency holds a rating of 4.6 from 109 reviews, often recognized for its attentive service and extensive insurance knowledge. Customers appreciate the thorough explanations of policies. However, the agency's focus on a broad array of products may lead to less specialization in specific areas like auto or home insurance.
Colonial Insurance Agency has a rating of 4.8 from 22 reviews, known for its friendly staff and personalized service. Clients often commend the agency for its community involvement and local expertise. However, with a smaller review base, it remains promising but unproven in delivering comprehensive services across various insurance types.
CWP Insurance Advisors Inc. earns a rating of 4.5 from 26 reviews, praised for providing tailored insurance solutions and in-depth consultations. Clients appreciate the personalized attention they receive. However, the limited review count suggests that while the service is promising, it remains unproven on a larger scale. The review base is still thin, so we read the rating as promising rather than proven and weighted it accordingly. Most of what reviewers hire it for is customized insurance consultations. It serves Norfolk and surrounding areas, with $100 to $300 per month pricing, and the honest trade-offs are limited review count may indicate unproven service.
Pros
Tailored insurance solutions
In-depth consultations
Personalized attention
Cons
Limited review count may indicate unproven service
Nusbaum Insurance Agency has a rating of 4.4 from 14 reviews, noted for its friendly service and helpful agents. While clients appreciate the personal touch, the low review count raises concerns about its consistency and reliability across a broader client base. The review base is still thin, so we read the rating as promising rather than proven and weighted it accordingly. Most of what reviewers hire it for is personalized service. It serves Norfolk and surrounding areas, with $100 to $300 per month pricing, and the honest trade-offs are low review count may impact reliability.
Gifford Insurance holds a rating of 4.3 from 106 reviews, known for its competitive rates and helpful staff. Clients often mention the agency's efficiency in handling claims. However, some reviews indicate that the level of personal attention may vary depending on the agent. That is a substantial body of feedback for a local operator, enough to trust the rating rather than credit a lucky streak. Most of what reviewers hire it for is affordable insurance solutions. It serves Norfolk and surrounding areas, with $100 to $300 per month pricing, and the honest trade-offs are inconsistent personal attention from agents.
Selecting the right insurance agent involves considering several factors to ensure you receive the best coverage and service. Here are key points to keep in mind.
Check Credentials
Ensure the agent is licensed and has a good standing in the industry.
Read Reviews
Look for feedback from past clients to gauge the agent's reliability and service quality.
Compare Quotes
Obtain quotes from multiple agencies to find the best coverage options within your budget.
Evaluate Customer Service
Consider how responsive and helpful the agent is during your initial interactions.
What it costs
What insurance costs in Norfolk
Insurance costs can vary widely based on the type of coverage, your personal situation, and the agency you choose. Here’s a general overview of what to expect.
Auto Insurance$100 to $300 per month, depending on coverage levels and driving history.
Home Insurance$700 to $1,500 annually, influenced by home value and location.
Life Insurance$20 to $100 per month, varying based on age, health, and policy type.
Business Insurance$500 to $3,000 annually, depending on the size and type of business.
Frequently asked questions
How much does insurance cost in Norfolk?
Insurance costs in Norfolk generally range from $100 to $300 monthly for auto insurance, while home insurance averages between $700 to $1,500 annually.
What types of insurance can I get in Norfolk?
In Norfolk, you can find various insurance types, including auto, home, life, and business insurance.
How often is this ranking updated?
We re-run the full analysis monthly with fresh review data. Last updated June 13, 2026.
Our verdict
For most Norfolk residents: Editor's Choice Manuel G Nofplot III Insurance Agency Inc
For those seeking reliable insurance services in Norfolk, Manuel G Nofplot III Insurance Agency Inc leads the pack with its exceptional customer service and personalized approach. Following closely is Direct Auto Insurance, known for its great value and straightforward policies, and Direct Auto Insurance, which has garnered attention for its extensive reviews and solid reputation.